Organizations that care about the value of their people are more humanized, are also more effective at the level of productivity and, therefore, have happier employees that are satisfied with personal and professional development.

A Safe and Preventive workplace culture assumes a combination of values, systems and practices that can provide a safe, dignified and healthy work environment. Summarizing, procedures that, in a spirit of permanent improvement, aim at avoiding accidents at work.

The markets for personal hygiene and nonwoven are sensitive markets as they are related to the health and well-being of people. The products and raw materials developed and marketed in these areas should follow the parameters of quality and comfort, but also safety.

Creating a leading brand in each industry is not an easy process. With the consumers becoming more informed, emancipated, critical and enlightened, it is important to make a solid brand with a positive, comprehensible, integrated and responsible communication. The leader is the one who works to be the best in the market, which wins employees, customers and other stakeholders every day.

In 2018, Colquímica Adhesives completed 65 years of creating trends, relationships aninnovation. 

After the Millennials, it is now the Generation Z who knows the world from their pockets. Today young people up to 25 years consider the Internet as a part of their identity and an omnipresence in their routine.

Consciously or unconsciously, we are stimulated every day. We get information from all over the world, anytime, anywhere. The Internet has gone from appendage to dependency. The consumer has become imperative, demanding and unsatisfied by nature. Today, how do we make ourselves noticed? How do we position ourselves?

It is common sense that the quality of a mattress is a crucial condition for a good night sleep. It is essential to our inner balance, health and comfort, including the physical condition and intellectual performance, especially memory.